Meet the designer

I’m Alex Wilson, a New Jersey–based graphic designer with a decade of experience creating brand identities, digital content, and print design. I work with businesses locally, in New York City, and remotely to deliver clean, purposeful visuals that communicate clearly.

My interest in design began in high school at a sporting event, where I first noticed the impact of logos and visual branding on team identity. Learning that these elements were intentionally crafted by graphic designers sparked a curiosity that quickly turned into a career path.

When I’m not designing, I’m usually keeping up with sports or exploring new creative trends. I believe strong design should be both visually engaging and strategically effective — not just something that looks good, but something that works.